RIB Sales Executive (UK & Ireland)

Berthon is looking for a dynamic sales executive for our Gemini RIBs dealership, in order to grow sales in the UK and Ireland to the commercial & defence sectors, and leisure boating.

The ideal candidate is experienced in sales, and willing to explore new business opportunities with existing and new accounts.

Key Responsibilities and Duties:

  • Organise and attend exhibitions
  • Create and maintain boat price lists and Quotemaster
  • Work closely with the hull builder and engine suppliers to achieve maximum sales growth
  • Make proposals to customers
  • Write & submit tender responses
  • Grow product sales into UK and Ireland
  • Up-sell other Berthon products and services
  • PDIs & sea trials
  • Develop the after-market for spares, servicing, refits
  • Achieve year on year growth
  • Annual sales forecasts
  • Budgets
  • Regular reporting of customer visits
  • Helping to shape and implement the marketing strategy with the Head of Marketing
  • Deliver regular reports:
    • sales opportunities
    • market penetration
    • status of key projects
    • chance of conversion to orders
    • market trends and changes
    • competitor activity
    • feedback to the directors

Experience and Skills:

  • Marine background
  • Sales experience in the leisure marine sector, commercial sector and/or defence sector
  • Demonstrate competence, negotiation skills and abilities in technical sales
  • Provide proof of track record
  • Knowledge of marine operators, government organisations and commercial boat users within the UK and Irish Marine market would be beneficial
  • Competence and experience in
    • sales proposals
    • technical writing
    • completion of tenders
  • Excellent communication ability
  • Customer service skills
  • Ability to work alone
  • Ability to work as part of a team
  • Computer literate – you should be competent with Microsoft Word and Excel
  • Full driving license and current passport


If you feel you meet the requisite criteria and want to work in a company that values its staff, now and into the future, please apply in writing by sending a completed application form along with your CV to:

Ben Bradley-Watson
Berthon Boat Company Limited
The Shipyard, Bath Road
Lymington, Hampshire
SO41 3YL

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